How does the Rodan and Fields Business Model work?
How do You make money? These are questions I get almost daily, as I expand my
business into new markets across the US. I also get the "Is this a Scam?"
question more than you'd think. So I thought I'd put together a blog post to
answer some of those questions and hopefully help you understand why I believe
Rodan and Fields is a fantastic
business opportunity.
Perhaps you've heard the term "Pyramid Scheme"
when referring to different network marketing opportunities. I know I've heard
it more times than I can count when telling people about my partnership with
Rodan+Fields. While I understand the need for caution in uncertain economic
times, what Rodan and Fields offers is the freedom to own your own business with
the support and structure of a corporate powerhouse.
"I am often asked if
Network Marketing is a Pyramid Scheme. My reply is that Corporations really are Pyramid Schemes. A Corporation has only one person at the
top, generally the CEO, and everyone else below."
(c) Donald Trump,
Entrepreneur & Author
Before I invested in
Rodan and Fields I did my research and I think you should too. I have pulled up
some info and guidelines put forth by the Federal Trade Commission regarding
direct sales opportunities to help you get started...
From the
Federal Trade Commission website:
If you're thinking about joining what appears to
be a legitimate multilevel marketing plan, take time to learn about the plan
before signing on.
What's the company's track record? What products does
it sell? How does it back up claims it makes about its product? Is the product
competitively priced? Is it likely to appeal to a large customer base? What
up-front investment do you have to make to join the plan? Are you committed to
making a minimum level of sales each month? Will you be required to recruit new
distributors to be successful in the plan?
How does
the Rodan and Fields Opportunity stack up....according to FTC
Guidelines?
What's the Company's Track
record?
Dr. Rodan + Dr. Fields revolutionized the skin care industry with
the creation, marketing and distribution of ProActiv Solution. Rodan+Fields
Dermatologists have received numerous awards from the
Direct Selling Association,
the governing body for the industry, including three
Ethos
awards announced earlier this month, for
Promotions,
Social Media and
Product Innovation.
What products does it
sell?
Rodan+Fields Dermatologists provide skin care products that are
gender neutral for the adult skin care market.
Anti-Aging,
Sun Damage Repair, Sensitive Skin treatment, Adult Acne and dermatological
quality every day essentials.
How does it back up it's
claims?
Every order comes with a
60 Day Empty Bottle Money Back Guarantee
Is the
product competitively priced?
Absolutely. Average cost is less than $50
per bottle for a 2 month supply of a regimen. Considerably less than department
store brands or a trip to the Dermatologist.
Is it likely to appeal to
a large customer base?
Yes. The anti-aging market alone is estimated at
$2.5 Billion per year. Because products are gender neutral they can be used by
anyone with skin.
What up front costs do you have to
make?
Rodan and Fields offers
three investment options depending on your goals and business
model...ranging from $395 to $995. All pay the same amount of commission from
your sales. All come with two fully developed websites.
Are you
committed to making a minimum level of sales each month?
No.
Will you be required to recruit new distributors to be successful in
the plan?
No. You earn 10% on all sales from your website. 5% roll over
from Distributors
Those last two are key because at Rodan and Fields we
have a saying:
"Its your race, Its your pace."
If you want to set
goals each month, as your mentor and coach, I will help you to achieve those
goals. But they are Your goals based on your schedule and needs.
One
other thing that the FTC adds that is noteworthy:
"No matter how good a product and how solid a
multilevel marketing plan may be, expect to invest sweat equity as well as
dollars for your investment to pay off"
or as I like to tell my team:
"You get out of it, Exactly what you
put into it."
The beauty behind Rodan and Fields business model is
that it merges the standard successful business structure with the freedom to
control your own schedule and income. It's just that simple.
