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Why the Rodan and Fields Business Model Works

How does the Rodan and Fields Business Model work? How do You make money? These are questions I get almost daily, as I expand my business into new markets across the US. I also get the "Is this a Scam?" question more than you'd think. So I thought I'd put together a blog post to answer some of those questions and hopefully help you understand why I believe Rodan and Fields is a fantastic business opportunity.

Perhaps you've heard the term "Pyramid Scheme" when referring to different network marketing opportunities. I know I've heard it more times than I can count when telling people about my partnership with Rodan+Fields. While I understand the need for caution in uncertain economic times, what Rodan and Fields offers is the freedom to own your own business with the support and structure of a corporate powerhouse. 

"I am often asked if Network Marketing is a Pyramid Scheme. My reply is that Corporations really are Pyramid Schemes. A Corporation has only one person at the top, generally the CEO, and everyone else below."

(c) Donald Trump, Entrepreneur & Author

Before I invested in Rodan and Fields I did my research and I think you should too. I have pulled up some info and guidelines put forth by the Federal Trade Commission regarding direct sales opportunities to help you get started...

From the Federal Trade Commission website:

If you're thinking about joining what appears to be a legitimate multilevel marketing plan, take time to learn about the plan before signing on.

What's the company's track record? What products does it sell? How does it back up claims it makes about its product? Is the product competitively priced? Is it likely to appeal to a large customer base? What up-front investment do you have to make to join the plan? Are you committed to making a minimum level of sales each month? Will you be required to recruit new distributors to be successful in the plan?

How does the Rodan and Fields Opportunity stack up....according to FTC Guidelines?

What's the Company's Track record?
Dr. Rodan + Dr. Fields revolutionized the skin care industry with the creation, marketing and distribution of ProActiv Solution. Rodan+Fields Dermatologists have received numerous awards from the Direct Selling Association, the governing body for the industry, including three Ethos awards announced earlier this month, for Promotions, Social Media and Product Innovation.

What products does it sell?
Rodan+Fields Dermatologists provide skin care products that are gender neutral for the adult skin care market. Anti-Aging, Sun Damage Repair, Sensitive Skin treatment, Adult Acne and dermatological quality every day essentials.

How does it back up it's claims?
Every order comes with a 60 Day Empty Bottle Money Back Guarantee

Is the product competitively priced?
Absolutely. Average cost is less than $50 per bottle for a 2 month supply of a regimen. Considerably less than department store brands or a trip to the Dermatologist.

Is it likely to appeal to a large customer base?
Yes. The anti-aging market alone is estimated at $2.5 Billion per year. Because products are gender neutral they can be used by anyone with skin.

What up front costs do you have to make?
Rodan and Fields offers three investment options depending on your goals and business model...ranging from $395 to $995. All pay the same amount of commission from your sales. All come with two fully developed websites.

Are you committed to making a minimum level of sales each month?
No.

Will you be required to recruit new distributors to be successful in the plan?
No. You earn 10% on all sales from your website. 5% roll over from Distributors

Those last two are key because at Rodan and Fields we have a saying: "Its your race, Its your pace."
If you want to set goals each month, as your mentor and coach, I will help you to achieve those goals. But they are Your goals based on your schedule and needs.

One other thing that the FTC adds that is noteworthy:

"No matter how good a product and how solid a multilevel marketing plan may be, expect to invest sweat equity as well as dollars for your investment to pay off"

or as I like to tell my team:

"You get out of it, Exactly what you put into it."

The beauty behind Rodan and Fields business model is that it merges the standard successful business structure with the freedom to control your own schedule and income. It's just that simple.